sports / entertainment
LitreGre Prediction
A data-driven football prediction platform combining USSD accessibility, SMS delivery, accuracy tracking, and a full web experience.
Buzz9ja
Product: Event & Lifestyle Discovery Platform
Event & Lifestyle Discovery, Built for Lagos
A real-time event and lifestyle discovery platform connecting users with events, nightlife, food spots, hangouts, and experiences across Lagos.
Next.jsReact NativeGolang API
At a Glance
INDUSTRY
Entertainment
TECHNOLOGY
Next.js
React Native
Golang API
PRIMARY USERS
Users
Event-Goers
Vendors
Administrators
Event Operations Teams
SERVICES
DiscoverySearchFilteringBookingRSVPVendor SubmissionEvent ListingListing Moderation
STATUS
Live
PLATFORM
Mobile App
Web
Admin
Behind the Product
Context
Lagos has a vibrant lifestyle but finding curated, real-time information about events, nightlife, and food spots was fragmented. Buzz9ja was envisioned as the central pulse for lifestyle discovery.
Business Context
The goal was to build a multi-sided ecosystem where users discover content, and vendors (event organizers, restaurant owners) can submit and manage their listings with admin oversight.
Target Users
- Lifestyle enthusiasts and explorers in Lagos
- Event organizers seeking audience reach
- Hospitality business owners (restaurants, bars)
The Challenge
01
Limited reliable tenant verification
02
Informal screening processes
03
Difficulty assessing creditworthiness
04
Multiple verification requirements
05
Property inspection coordination
06
Complex administrative responsibilities
The Solution
We engineered a high-performance cross-platform ecosystem powered by a robust Golang backend to handle real-time discovery and high-concurrency event bookings.
Dynamic Discovery Feed
A tailored discovery engine that learns user preferences and serves the most relevant events and spots in real-time, categorized for easy navigation.
- Lifestyle enthusiasts and explorers in Lagos
- Event organizers seeking audience reach
- Hospitality business owners (restaurants, bars)
Vendor Submission Portal
A streamlined interface for event organizers to submit their listings, manage bookings, and view performance analytics within minutes.
“The submission flow reduced vendor onboarding time by 60%, leading to a massive increase in curated content.”
The product required more than a consumer-facing interface. It required an ecosystem capable of supporting different access levels and operational responsibilities.
The architecture was designed around five distinct roles:
Users
Vendors
Customer Admin
Super Admin
Event Operations
This role-based structure allowed the consumer experience, vendor experience, and operational experience to coexist without forcing every user into the same workflow.
Solution Analysis
We engineered a high-performance cross-platform ecosystem powered by a robust Golang backend to handle real-time discovery and high-concurrency event bookings.
Product Overview
01
Discovery Experience
Users can quickly browse what is happening across the city without relying on multiple external sources.
02
Search & Filter
Structured filtering helps users move from broad discovery to relevant experiences.
03
Event Detail
Users can understand an experience before deciding whether to attend.
04
Booking & RSVP
The platform connects discovery directly to participation.
05
Vendor Experience
Vendors can submit and manage listings through a structured process.
06
Admin Experience
Internal teams can review, approve, and manage submitted content.
How it Works
01
Onboarding
Quick social login and preference selection for personalized discovery.
02
Discovery
Users enter the platform and explore events, nightlife, food, and experiences.
03
Search & Filter
Structured filters help narrow results to relevant experiences.
04
Explore
Detailed event pages provide full context before committing.
05
Book / RSVP
The user completes the relevant booking or RSVP journey.
06
Vendor Submission
Vendors submit new experiences through the dedicated submission workflow.
07
Admin Approval
Internal teams review and approve listings before they become part of the discovery ecosystem.
Results That Matter
Centralized lifestyle discovery experience for Lagos
Structured vendor submission and listing workflow
Five-role ecosystem supporting users, vendors, and operations
Integrated booking and RSVP capabilities
Mobile, web, and admin ecosystem live and operational
Built With
Mobile
React Native
Website
Next.js
Backend
Go API
Why Partner With Maekandex Communications Limited.
Multi-Channel Expertise
We build across web, mobile, USSD, SMS, and integrated digital ecosystems.
Role-Based Architecture
Multiple user types and operational responsibilities were considered from the beginning.
Growth-Ready Product Thinking
Potential monetization and marketplace capabilities were considered alongside the core product experience.
Scalable Engineering
The product was designed to support unpredictable demand during event discovery and high-interest periods.
Have a Product Idea? Let's Build It.
From early-stage concepts to complex enterprise platforms, we bring strategy, design, engineering, and delivery together to create technology built for growth.
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